iovation ReputationShield is a suite of patented device identification techniques that combine device parameters and sophisticated pattern matching to identify a user's device accurately and transparently without impacting the user's online experience or requiring any software downloads. iovation ReputationShield uses a combination of device data collection and real-time server side processing and pattern matching. Additionally, the technology incorporates many digital rights management methods and cryptographic techniques.
Given the evolving nature of threat models, iovation continually accesses and strengthens its device identification techniques to safeguard against them.